THE JUMP ROPER
Kajiado Children’s Home (KCH) has been home to multi-generations of vulnerable children since 1997. KCH works closely with Kenya Child Services to identify childen who are the most desperate in need, with those admitted having no family, access to parental oversight, nor have their basic needs for protection met. KCH provides physical and spiritual nourishment in a safe environment, supplemented by care by a loving staff, medical care and educational needs through secondary school. The children come from different African tribes and grow up as sisters and brothers. Currently, there are over 100 children being cared for at KCH. Alumni of KCH remain active as mentors, volunteers, and some even serve as local board of management or board of trustee members along with respected community leaders.
Cinematic Story of Empowerment
About
We believe creating change and empowering people starts by lifting them up and focusing on their strengths - not their past. During a visit to a children’s home in Kenya, we met a young man who dreams of joining the Jump Rope Association of Kenya. He practices every day; it’s his passion and could shape his future. Regardless of what path he takes, he has found happiness and strength in mastering his craft.
This young man is exceptional. Having met him on a previous trip, we knew how enthusiastic and driven he is about everything he does - he always wants to be involved. While he speaks English well, he sometimes lacks confidence. Our goal with this video was twofold: to inspire others watching who may have overcome hardships, and to show Enok that when we see him, we see strength, power, and skill. We aimed to empower him by building his courage and belief in himself.
Process
Our process begins with in-depth research into the client’s objectives, past campaigns (including their successes and areas for improvement), their target market and audience, and the goals they aim to achieve. This is followed by a production call to review and confirm all details.
Next, we curate a tailored plan and schedule a pre-production call to reconvene, review the strategy, finalize shooting dates, and align on project timelines. We then maintain consistent communication with all stakeholders, handle travel arrangements, visas, location scouting, and secure necessary permits or permissions-essentially managing every detail.
We handle every detail of production, so the client can focus on their business as usual, trusting us to lead strategy and execution.
Credits
Produced entirely by M&E Films
Creative Team
Mariessa & Evan - Concept, Script & Direction
Evan - Cinematography
Mariessa & Evan - Post-Production
Actor: Enok